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Marketing Your Fundraiser For Success



O


ne of the biggest mistakes      sponsorship for a small donation  
most groups and                 toward your fundraiser. It's a    
organizations make is to        win/win situation for you and     
not properly market and publicize     them!                             
your fundraiser. Don't make the                                         
mistake of thinking they will         Tip Three: Focus on the goal! On  
just find you because you and         all materials pertaining to your  
your group will be in the right       fundraising event, be sure to     
place at the right time! Get them     include the grand total that you  
excited about the fundraiser,         need to achieve for your group or 
make them want to come and            organization. This will help      
participate, make it fun for          create urgency and it will also   
them!                                 help keep you motivated.          
                                                                        
Below we have some easy and FREE      Tip Four: Flyers are one of the   
tips to help you make the most of     oldest and truest forms of        
marketing your fundraiser for         marketing and it works! Make      
success!                              flyers on your own home computer  
                                      and be sure to take them          
Tip One: Send out a press release     everywhere with you. You could    
but be sure to give yourself a        even use Avery postcards so you   
minimum of four weeks lead time.      can print four up at a time and   
There are many free press release     they are still plenty big.        
announcement services online,                                           
just do a Google search to find       Tip Five: If small businesses     
them.                                 aren't interested in sponsoring   
                                      your fundraiser ask if you can at 
Tip Two: Make the small business      the least leave flyers on the     
owners in your area aware of your     counter for their customers. Many 
fundraising event. Offer them a       will say yes, you just have to    



ask! Another option is to visit                                         
the store before printing your        Tip Seven: If you have a friend   
flyers and ask them if they would     in direct sales, ask her if she   
like to include a free coupon on      would like to participate in the  
your flyer as well - it's an          fundraiser and it will also be a  
added benefit for your customer       good way for her to get her name  
and it also gives the company a       out there and also be recognized  
little something for helping out      for her fundraising efforts.      
as well.                                                                
                                      Marketing your fundraiser can be  
Tip Six: Network in circles that      done in several different ways;   
have something in common with         these are just a few, free ways   
your fundraiser. If you have a        to get started. Depending on your 
website make sure your fundraiser     organizations needs and how it is 
is prominently displayed on the       set up will determine which       
front page. If you don't have a       avenue is best for you pursue but 
website, get one! It doesn't have     this should help get you started  
to be big and fancy but somewhere     on the right path - Happy         
to direct your customers will         fundraising!                      
expand your business reach.           

                              






About the Author:

Brooklynn Anderson is the owner of http://www.fundraisinghq.com the ultimate fundraising resource. FundraisingHQ is organized into the different types of fundraising ideas to help your group run successful fundraisers!

Source: www.isnare.com


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